Potential energy is the latent energy in an object at rest, and is one of two forms of energy. The other form, kinetic energy, is the energy expressed by an object in motion. Potential energy is a core concept of any physics-based discussion, and one of the most influential variables in the formulas that describe our known universe.
Potential energy is essentially what it sounds like, though there are a few intricacies involved. The actual potential energy of an object depends on its position relative to other objects. For example, a brick has more potential energy suspended off of a two-story building than it does resting on the ground. That's because the brick's relative position to the Earth gives it more energy. Two bricks next to each other don't give each other more energy though, because there is no force acting on them.
The same principle can be applied on any scale, be it galactic or atomic. Indeed, atoms possess potential energy as well, though their constant movement shifts much of their potential energy into kinetic energy.
Energy and work are measured using joules, named for James Prescott Joule, the physicist responsible for creating the formulas that make sense of energy transference. Energy and work are measured using the same units because they are two sides of the same coin — work is just energy in motion.
Power is measured in watts, named for Scottish inventor James Watt. Wattage is a measurement of heat generation. Any time energy is transferred, heat is generated, and the faster it transfers, the more heat is created.
An easy way to visualize this interaction is with your hands. When you're cold, you might rub your hands together for heat. Now think of your hands vibrating together as fast as you can move them. More energy is used, which means more work is done. That work takes more power, which generates more heat.
The potential energy of any given object is a measurement of its potential to do work, create heat and generate power. For this reason, the calculation of an object's potential energy is the sum of its mass, distance from the Earth, electrical charge, distance from other objects, and internal elastic forces (that is, any internal mechanical force). Simplified, this formula can be written as: Potential Energy = mgh, where m is the mass, measured in kilograms; g is the acceleration due to gravity (9.8 m/s^2 at the surface of the Earth); and h is the height, measured in meters.
Additional resources:
Find a more advanced discussion about the relationship between potential and kinetic energy, from Georgia State University's HyperPhysics site.Watch a video explainer with demonstrations of kinetic and potential energy by Professor Dave Explains.Watch this video about the kinetic and potential energy of atoms, from Brightstorm.