About the course

The MSc in Marketing enables you to explore the exciting world of modern marketing and its pivotal role in helping to shape and steer corporate strategies in business and other professional sectors.

　　This one-year full-time course gives you an in-depth understanding of key academic marketing theories, current marketing industry issues and the opportunity to gain practical experience abroad.

　　We work with the leading UK professional body, the Chartered Institute of Marketing (CIM), to offer you the opportunity to gain professional qualifications by taking advantage of the exemptions CIM Accredited Degree provides.

　　You will study core modules that include marketing management and strategy, behavioural science for marketing, marketing theory, contemporary marketing communication and business-to-business marketing. You will also select optional modules, ranging from digital marketing to the global sports business and complete a dissertation or business project.

　　The option also exists to take a module on the theory and practice of influencer and content marketing, which replaces the dissertation or business project and consolidates your knowledge gained from the course.

　　Away from taught learning, you will be able to take part in extracurricular activities such as the London marketing visit, which will give you valuable business insight and develop those vital networking opportunities.

　　You will also be able to enjoy marketing presentations by guest speakers, including expert academics and senior representatives from major multinationals.

　　Durham University Business School is one of the longest established in the UK and is also one of an elite group accredited by all three major business accreditation bodies – the Association to Advance Collegiate Schools of Business, the Association of MBAs and the European Quality Improvement System. Scholarships - View all scholarships Internships

　　

Start dates and prices

Course fees are indicative and should be used as a guide. Speak to a counsellor to get an accurate price.

　　Duration: 1 Year(s)Fees: GB£29,500

Intake	Location
Term 1 (September), 2024	Durham
Term 1 (September), 2025	Durham

　　

How to apply

Entry requirements for Durham University

There is a high demand for places on this programme. To maximise your chances of being offered one of these places, we recommend that you submit your application to the University as early as possible.

　　We aim to have a diverse student body and recognise that we can only offer places to a finite number of applicants. To help achieve our aim, we look to ensure we offer places to applicants from all nationalities and applications when we receive the allocated numbers.

　　The standard minimum entry requirements to study a postgraduate programme at Durham University are normally:

　　Achievement of an upper second class honours degree (2:1) from a UK university or an equivalent degree qualification from an overseas university. Two satisfactory academic references.

　　IELTS 7.0 (no component under 6.0)

　　TOEFL iBT 102 (no component under 23)

　　

English language requirements

　　7.0

　　Overall IELTS band score

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　　TOEFL Internet based overall score: 102.0

　　

Application deadline:

This date isn’t available – speak to an IDP counsellor to get detailed information.

　　

Further information

Career outcomesIf you aren’t eligible for the above entry requirements, you might want to explore pathway options at Durham University. If you want to find out more, please speak to our counsellors.

　　Pathway options to study at this institution

　　

Reviews and rankings

World ranking

　　174th / 1250

　　THE World ranking8th / 130

　　Complete University guide

　　

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