About the course

The MSc in Marketing Practice is a comprehensive intensive masters programme offering students the unique opportunity to gain experience working with real clients on real projects, while also obtaining a masters from Ireland’s top graduate business school.

　　Students work as “marketing advisors” in the Marketing Development Practice (MDP), a marketing and business training agency, providing business marketing solutions to a wide range of companies, from start-ups and non-profit organisations to large multinational companies.

　　Operating on the premise of “action-based learning”, students put the theory they learn during lectures into action, working with guidance from experienced industry professionals and managers. Projects include conducting market research, creating marketing and digital strategies, as well as implementing marketing plans and events. The combination of learning marketing theory and then applying it to real work with clients, is unique, setting both the course and its students apart.

　　Students receive one-to-one guidance and support from managers, enabling them to develop confidence both personally and professionally. The skills students develop include communication, project management, problem solving, teamwork and client management. Students are linked to a strong global alumni community providing them with the opportunity to network and seek mentorship, equipping them with tools to build their own career path once leaving the programme. Scholarships - View all scholarships Internships

　　

Start dates and prices

Course fees are indicative and should be used as a guide. Speak to a counsellor to get an accurate price.

　　Duration: 11 Month(s)Fees: EU€21,520

Intake	Location
Autumn (September), 2024	Blackrock
Autumn (September), 2025	Blackrock

　　

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How to apply

Entry requirements for University College Dublin

Candidates must have an honours degree in Business or another discipline.

　　The three-stage interview process comprises one individual and one group interview as well as a general intelligence assessment.

　　A short statement (300 words) entitled Why I should be accepted on the MSc Marketing Practice Degree should also be submitted.

　　Acceptance is subject to demonstration of an aptitude in marketing.

　　Your full, official transcripts. Please note we require official documentation. If you have not completed your undergraduate degree, please send us the most up-to- date version of all years studied so far.

　　Please include an updated CV detailing all relevant work experience and extra-curricular activity. It is useful to demonstrate leadership skills.

　　Ielts - A minimum overall score of 7.0 over all components and a minimum of 6.0 in each band on the Academic Version. The non-academic version is not accepted , Toefl - A minimum score of 100 is required in the Internet based TOEFL (iBT) with a score of at least 20 in each section.

　　

English language requirements

　　7.0

　　Overall IELTS band score

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　　TOEFL Internet based overall score: 100.0

　　

Application deadline:

This date isn’t available – speak to an IDP counsellor to get detailed information.

　　

Further information

Career outcomesIf you aren’t eligible for the above entry requirements, you might want to explore pathway options at University College Dublin. If you want to find out more, please speak to our counsellors.

　　Pathway options to study at this institution

　　

Reviews and rankings

World ranking

　　201st / 1250

　　THE World ranking

　　

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