About the course

The MSc Digital Marketing programme at University of Galway is uniquely designed as a specialist programme, which enables students to blend traditional marketing knowledge with the strategic, analytical and digital skills needed to enter the digital marketing workforce. Open to business and non-business conversion graduates, students joining the programme originate from Ireland, Austria, Brazil, Canada, China, Germany, India, Iran, Malta, Morocco, Nigeria, Saudi Arabia, Taiwan, UK, USA.

　　The roles that students secure reflect the diverse needs of employers and the importance of students possessing transferable skills to meet these needs, these roles include:

　　Digital Content Creator

　　Social Media Strategist

　　Website Content & Listing Editor

　　Search Engine Optimisation Analyst

　　Digital Marketing Manager

　　Campaign Operations Analyst

　　Marketing Partnership Manager

　　Digital Marketing Strategist

　　Data and Analytics Specialist

　　Digital Analyst

　　PPC & Paid Social Specialist

　　Account Executive

　　Digital Channel Executive

　　E-Commerce Executive

　　Founders of own companies Scholarships - View all scholarships Internships

　　

Start dates and prices

Course fees are indicative and should be used as a guide. Speak to a counsellor to get an accurate price.

　　Duration: 1 Year(s)Fees: Not available

Intake	Location
Semester 1 (September), 2024	Galway
Semester 1 (September), 2025	Galway

　　

How to apply

Entry requirements for University of Galway

Normally a Second Class Honours undergraduate degree, 2.1, or a 2.1 in the Higher Diploma in Business Studies, is required (or equivalent international qualification). Applicants who hold a very high 2.2 and who have achieved a 2.1 average within a significant Marketing specialism in a business degree, may be considered.

　　The programme is open to graduates of all disciplines. Applicants from a Non-Business/Marketing degree background, applying as a conversion programme, are required to successfully complete an online Principles of Marketing test, as specified by the Marketing Discipline, prior to commencement of studies.

　　IELTS - 6.5

　　TOEFL IBT - 88

　　

English language requirements

　　6.5

　　Overall IELTS band score

　　Book IELTS

　　About IELTS

　　Practice and prepare

　　TOEFL Internet based overall score: 88.0

　　

Application deadline:

This date isn’t available – speak to an IDP counsellor to get detailed information.

　　

Further information

Career outcomesIf you aren’t eligible for the above entry requirements, you might want to explore pathway options at University of Galway. If you want to find out more, please speak to our counsellors.

　　Pathway options to study at this institution

　　

Reviews and rankings

World ranking

　　301st / 1250

　　THE World ranking

　　

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