About the course
Through this four-year degree program, you will be qualified to develop marketing strategies across traditional and emerging digital media and distribution channels, aspiring towards 360-degree customer engagement with campaigns grounded in marketing analytics. Students will study a range of marketing strategies, and profound expertise in business analytics and marketing insights. You will also demonstrate an in-depth understanding of how marketing strategy fits into both the micro – and macro – business context. Scholarships - View all scholarships Internships
Start dates and prices
Course fees are indicative and should be used as a guide. Speak to a counsellor to get an accurate price.
Duration: 8 Semester(s)Fees: Not available
Intake |
Location |
Fall (September), 2024 |
Toronto |
Winter (January), 2025 |
Toronto |
Fall (September), 2025 |
Toronto |
How to apply
Entry requirements for Seneca College
Ontario Secondary School Diploma (OSSD) or equivalent, including six Grade 12 U or M courses with a minimum overall average of 65%, or a mature applicant (21 years or older).
Required courses with minimum final grade of 65% in each:
English: Grade 12 ENG4U
Mathematics: any Grade 12 U
Mature applicants should dis all previous postsecondary transcripts which may be used for admission decisions.
When applying to a Seneca degree program you must submit:
High school transcripts for grades 10, 11 and 12 showing all program specific pre-requisite courses.
Transcripts must include six (6) senior level courses equivalent to Ontario university preparatory credits with an overall average of 65%.
High school/secondary school diploma (certificate of completion).
You may submit transcripts or certificates for any completed university/postsecondary college courses or programs taken inside or outside of Canada.
Academic records that are in a language other than English must include an official/certified English translation.
IELTS Academic - Minimum 6.5 with no skill below 6.0, TOEFL iBT - Minimum 84 with no skill below 21 , TOEFL Revised Paper Delivered - No skill below 21
English language requirements
6.5
Overall IELTS band score
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TOEFL Internet based overall score: 84.0
Application deadline:
This date isn’t available – speak to an IDP counsellor to get detailed information.
Further information
Career outcomesIf you aren’t eligible for the above entry requirements, you might want to explore pathway options at Seneca College. If you want to find out more, please speak to our counsellors.
Pathway options to study at this institution
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