About the course

Mix creativity, strategic sales and business insight and you?ll get marketing as a result. Marketing requires imagination, keen knowledge of one?s audience and the ability to position products and services against the competition. If you?re a strategic and creative problem solver, a career in marketing could be right for you.

　　In NAIT?s marketing program, all the courses are project-based, technology-infused, and student-driven. Students engage in various active learning strategies, hand-on tasks for real world clients to ensure you are career ready, including computer simulations, media creation, and digital marketing.

　　In your first year of the program, you will take 10 common courses with other business students, in order to gain foundational core business knowledge. In the second year of studies, you?ll take the required courses to get a specialized marketing diploma upon graduation.

　　We immerse students in a combination of classroom teaching, industry-relevant case work, simulations and networking. You will develop an understanding of modern business dynamics and learn to work well within culturally diverse organizations.

　　After completion of the fifteen core business and marketing courses, you?ll be able to choose five electives from a list of six course options. Each student has the flexibility of selecting one of the following Marketing pathways: digital marketing, sales, or marketing communications.

　　The 2-year diploma program has been developed in consultation with industry partners.

　　A career in marketing will offer you an incredibly diverse array of challenges. You?ll need to be prepared to take on numerous marketing-related tasks in businesses of all shapes and sizes.

　　You?ll need to devise and implement advertising and promotional initiatives, engage in professional sales and effectively participate in product marketing, marketing research and service marketing. Scholarships - View all scholarships Internships

　　

Start dates and prices

Course fees are indicative and should be used as a guide. Speak to a counsellor to get an accurate price.

　　Duration: 4 Semester(s)Fees: CA$40,920

Intake	Location
Winter (January), 2024	Edmonton
Spring (May), 2024	Edmonton
Fall (September), 2024	Edmonton
Winter (January), 2025	Edmonton
Spring (May), 2025	Edmonton
Fall (September), 2025	Edmonton
Winter (January), 2026	Edmonton
Spring (May), 2026	Edmonton

　　

How to apply

Entry requirements for Northern Alberta Institute of Technology

55% in English 30-1 or English 30-2

　　55% in Math 30-1 or 30-2 or Pure Math 30 or Applied Math 30

　　Academic requirements, including high school courses, diplomas, and minimum grades, are specific to each program offered at NAIT. As such, it's best to read through the requirements listed on each program's page to understand what's required for entry into a program. Official transcripts showing previous academic studies in English must be submitted along with your application. IELTS (Academic Format)

　　with minimum band scores for each component

　　IELTS (Academic Format)

　　with minimum overall band score of 6.5 with no band less than 5.0

　　TOEFL IBT (Internet Based)

　　Minimum total score of 80 with no individual component below 20

　　TOEFL Paper Based

　　Minimum Score of 550

　　

English language requirements

　　6.5

　　Overall IELTS band score

　　Book IELTS

　　About IELTS

　　Practice and prepare

　　TOEFL Internet based overall score: 80.0

　　

Application deadline:

This date isn’t available – speak to an IDP counsellor to get detailed information.

　　

Further information

Career outcomesIf you aren’t eligible for the above entry requirements, you might want to explore pathway options at Northern Alberta Institute of Technology. If you want to find out more, please speak to our counsellors.

　　Pathway options to study at this institution

　　

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