About the course

Where business meets consumers. How do companies get people to buy their products or services It comes down to the art of persuasion. Understanding what your consumers are looking for and knowing how to persuade them to commit ? that?s the science of marketing. As a marketing major, you will study how packaging, advertising, branding, social media and other factors influence consumer behaviors. You will explore market research tools and learn how to use the marketing mix (product, price, place, promotion) to create effective marketing strategies. The common theme of the College of Business and Economics curriculum is to learn business by doing business throughout all four years. Our learning environment encourages our students is to focus on their major study, but also engaging in several hands-on learning opportunities that will prepare them to become outstanding leaders after graduation. Scholarships - View all scholarships Internships

　　

Start dates and prices

Course fees are indicative and should be used as a guide. Speak to a counsellor to get an accurate price.

　　Duration: 8 Semester(s)Fees: US$111,872

Intake	Location
Spring (January), 2024	Moscow
Summer (May), 2024	Moscow
Fall (August), 2024	Moscow
Spring (January), 2025	Moscow
Summer (May), 2025	Moscow
Fall (August), 2025	Moscow
Spring (January), 2026	Moscow
Summer (May), 2026	Moscow

　　

How to apply

Entry requirements for University of Idaho

Undergraduate applicants who have no previous work at the post-secondary level must have at least a 2.5 grade point average (on a 4.0 scale) from a secondary school.

　　Official secondary school transcripts showing subjects, marks received and graduation date. If you have not yet graduated from secondary school, a transcript showing all completed work may be accepted for early admission.

　　TOEFL iBT - 70, TOEFL PBT - 525, IELTS - 6.0

　　SAT critical reading minimum score of 500 (SAT Taken Prior to March 2016)

　　SAT evidence based reading and writing minimum score of 550 (SAT Taken March 2016 and After)

　　

English language requirements

　　6.0

　　Overall IELTS band score

　　Book IELTS

　　About IELTS

　　Practice and prepare

　　TOEFL Internet based overall score: 70.0

　　

Application deadline:

This date isn’t available – speak to an IDP counsellor to get detailed information.

　　

Further information

Career outcomesIf you aren’t eligible for the above entry requirements, you might want to explore pathway options at University of Idaho. If you want to find out more, please speak to our counsellors.

　　Pathway options to study at this institution

　　

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