About the course

The dual concentration in marketing and communication allows Wharton students who are concentrating in marketing to take four courses in the Annenberg School of Communication and to have this cluster of courses recognized on their transcript as a second concentration. Students who wish to pursue a second concentration in communication must first declare a primary concentration in marketing. The concentration in communication may not be used as a primary or sole concentration. Whether in advertising, the development of web-based initiatives, or in the conduct of market research, marketing professionals must understand the communication process and the most effective methods of conveying information. Students in this dual concentration will augment their understanding of the core concepts taught in their marketing courses and will be better prepared for employment or graduate study. Scholarships - View all scholarships Internships

　　

Start dates and prices

Course fees are indicative and should be used as a guide. Speak to a counsellor to get an accurate price.

　　Duration: 8 Semester(s)Fees: US$234,480

Intake	Location
Fall (August), 2024	Philadelphia
Fall (August), 2025	Philadelphia

　　

How to apply

Entry requirements for University of Pennsylvania

Our admissions decisions are made prior to the announcement of the results of many national examinations (such as the A-levels or the French Baccalaureate), so applicants are expected to be enrolled in programs that prepare them for these examinations. If you are enrolled in a program that will not release external examination results prior to our application deadlines, you must request that your school send us predictions of external examination results along with your grades.

　　Where national examinations are required for admission to a pre-university program (e.g., GCSE, SPM, WASC, O-levels, or India's Std X examination), you should have received high marks on these exams and should present certified copies of the results with your Penn application.

　　

English language requirements

　　6.0

　　Overall IELTS band score

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　　TOEFL Internet based overall score: 60.0

　　

Application deadline:

This date isn’t available – speak to an IDP counsellor to get detailed information.

　　

Further information

Career outcomesIf you aren’t eligible for the above entry requirements, you might want to explore pathway options at University of Pennsylvania. If you want to find out more, please speak to our counsellors.

　　Pathway options to study at this institution

　　

Reviews and rankings

World ranking

　　16th / 1250

　　THE World ranking

　　

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