About the course

The marketing program gives students a thorough grounding in the concepts and techniques needed to make marketing decisions in any organization. In addition to a survey course in principles of marketing, marketing majors study consumer behavior, international marketing, marketing analysis, and marketing strategy. They must also participate in major marketing projects at the senior level. Marketing careers are far-reaching, touching on all components of the marketing mix-product, promotion, pricing, and channels of distribution. In turn, each of these areas offers dozens of specific job opportunities. For example, the promotional area includes careers in advertising, public relations, personal selling, and merchandising. Moreover, a single area, such as advertising, can offer more than two dozen special career orientations. There are rewarding career opportunities in virtually all fields of endeavor. Other major employment tracks include retailing, marketing research, product management, personal selling, and strategic planning. Scholarships - View all scholarships Internships

　　

Start dates and prices

Course fees are indicative and should be used as a guide. Speak to a counsellor to get an accurate price.

　　Duration: 8 Semester(s)Fees: Not available

Intake	Location
Spring (January), 2024	Dayton
Summer (May), 2024	Dayton
Fall (August), 2024	Dayton
Spring (January), 2025	Dayton
Summer (May), 2025	Dayton
Fall (August), 2025	Dayton
Spring (January), 2026	Dayton
Summer (May), 2026	Dayton

　　

How to apply

Entry requirements for Wright State University

TOEFL- 61, IELTS - 5.5 with no subscore lower than 5.0, TOEFL pBT 160. Graduation from a US Senior High School.An international student must have earned a certificate of completion of secondary education that would enable the student to be admitted to a university in his or her home country. Students should have studied mathematics and science subjects at the secondary level. Must have a 2.5 cumulative grade point average (on a 4.0 scale).

　　

English language requirements

　　5.5

　　Overall IELTS band score

　　Book IELTS

　　About IELTS

　　Practice and prepare

　　TOEFL Internet based overall score: 61.0

　　

Application deadline:

This date isn’t available – speak to an IDP counsellor to get detailed information.

　　

Further information

Career outcomes

　　

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