About the course

Concentrating in marketing equips you with the knowledge and skills to better understand, analyze, and manage consumer behavior, customer and business relationships, and firm strategy. You will practice applying tools and strategies used by businesses today to identify potential customers, introduce new products to the market, develop branding and advertising campaigns, and analyze market data. You will also be exposed to emerging trends in marketing analytics, services marketing, and social media and digital marketing. The bachelor’s in business administration program at UAlbany will increase your understanding of fundamental business concepts and provide you with practical skills in your chosen area of concentration. Scholarships - View all scholarships Internships

　　

Start dates and prices

Course fees are indicative and should be used as a guide. Speak to a counsellor to get an accurate price.

　　Duration: 8 Semester(s)Fees: US$102,640

Intake	Location
Spring (January), 2024	Albany
Fall (August), 2024	Albany
Spring (January), 2025	Albany
Fall (August), 2025	Albany
Spring (January), 2026	Albany

　　

How to apply

Entry requirements for SUNY University at Albany

All freshman applicants are required to submit an official transcript from their secondary school.

　　Academic transcripts in languages other than English must be accompanied by an official and certified English translation.

　　SAT or ACT scores are not required for international students, although students are welcome to submit them.

　　Submit one letter of recommendation from a teacher or counselor.

　　TOEFL (IBT) - 70

　　TOEFL (PBT) - 523

　　IELTS - 6.0

　　

English language requirements

　　6.0

　　Overall IELTS band score

　　Book IELTS

　　About IELTS

　　Practice and prepare

　　TOEFL Internet based overall score: 70.0

　　

Application deadline:

This date isn’t available – speak to an IDP counsellor to get detailed information.

　　

Further information

Career outcomes

　　

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