About the course

The undergraduate program in marketing centers on a framework of marketing principles, research techniques, events planning and analysis, and consumer behavior, enriched through practical applications, a global perspective, faculty mentors, and collaborative teams. Whether you want to be a marketing director, product development specialist or developer of an innovative advertising campaign, a marketing degree from Florida Tech gives you a strong background in business and hands-on experience in current communication strategies. Marketing incorporates gathering, analyzing, managing, sharing, and responding to information. It is applicable across disciplines and provides skillsets that have a wide application across numerous potential careers especially in positions where we are interested in ?why people do what they do.? Whether you want to be a psychologist, researcher, strategic planner, pricing expert, researcher, sales manager, or creative director, a marketing degree offers the tools you need for a career. Scholarships - View all scholarships Internships

　　

Start dates and prices

Course fees are indicative and should be used as a guide. Speak to a counsellor to get an accurate price.

　　Duration: 8 Semester(s)Fees: Not available

Intake	Location
Spring (January), 2024	Melbourne
Summer (May), 2024	Melbourne
Fall (August), 2024	Melbourne
Spring (January), 2025	Melbourne
Summer (May), 2025	Melbourne
Fall (August), 2025	Melbourne
Spring (January), 2026	Melbourne
Summer (May), 2026	Melbourne

　　

Hear it from the university

　　Answered by

　　

Florida Institute of Technology

　　What are the advantages of studying in a regional area?

　　

　　Answered by

　　

Florida Institute of Technology

　　What is the best way to make friends in the USA?

　　

　　Answered by

　　

Florida Institute of Technology

　　What student experiences or activities do you offer?

　　

　　Answered by

　　

Florida Institute of Technology

　　Do I need to return home if I defer my studies during COVID-19?

　　

　　Answered by

　　

Florida Institute of Technology

　　How can students stay up to date with the latest COVID-19 developments?

　　

　　Answered by

　　

Florida Institute of Technology

　　What's your tip for international students to succeed in their first year?