About the course

The Advertising & Marketing Communications bachelor?s degree program provides students with a wide range of knowledge and practical skills related to the development and execution of integrated marketing communication plans, which embrace the promotional elements of strategic and creative advertising, media, branding, public relations, sales promotion, and digital and search engine marketing. A hallmark of the program is the team approach to learning taught in a highly creative environment whereby students work in groups for real-world clients similar to an advertising or marketing agency. Upon completion of the program, graduates are expected to: Apply the major concepts, skills and values of the advertising industry, Communicate effectively to diverse audiences, purposes and situations through a variety of professional methods as required by the advertising industry, Use decision-support tools to resolve contemporary business issues using ethical business practices, Analyze research and apply critical thinking to identify and recommend appropriate communications-based solutions for client/brand challenges that include traditional, digital and social executions and Develop branding and creative strategies for fully integrated campaigns that align with marketing and communications objectives for local, national and global brands. Scholarships - View all scholarships Internships

　　

Start dates and prices

Course fees are indicative and should be used as a guide. Speak to a counsellor to get an accurate price.

　　Duration: 4 Year(s)Fees: Not available

Intake	Location
Spring (January), 2024	Providence
Fall (August), 2024	Providence
Spring (January), 2025	Providence
Fall (August), 2025	Providence
Fall (August), 2025	Providence
Spring (January), 2026	Providence
Fall (August), 2026	Providence

　　

How to apply

Entry requirements for Johnson and Wales University

All students who have been accepted for admission to Johnson & Wales University must provide verification of high school completion. International students need to submit an official, final transcript, diploma and/or official examination results, with original stamps, signatures and award date.

　　TOEFL iBT: 75, IELTS: 6.0 , Duolingo English Test (DET)- 105

　　

English language requirements

　　6.0

　　Overall IELTS band score

　　Book IELTS

　　About IELTS

　　Practice and prepare

　　TOEFL Internet based overall score: 75.0

　　

Application deadline:

This date isn’t available – speak to an IDP counsellor to get detailed information.

　　

Further information

Career outcomes

　　

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