Our B.B.A. in Marketing prepares you to become an effective marketing decision-maker in business and non-business organizations. With an excellent knowledge of business and marketing fundamentals, you'll be equipped to synthesize marketing-related data into timely and effective business decisions.
The essence of marketing is matching supply and demand in complex local, regional and global economies by creating effective marketing programs that satisfy customers' wants and needs. Marketing program activities include: identifying customer needs, developing and pricing need-satisfying product offerings, effectively communicating with customers, and logistics management to assure products reach customers when and where they want them. Scholarships - View all scholarships Internships
Duration: 8 Semester(s)Fees: US$112,800
Intake | Location |
---|---|
Spring (January), 2024 | Denton |
May, 2024 | Denton |
Fall (August), 2024 | Denton |
Spring (January), 2025 | Denton |
Summer (May), 2025 | Denton |
May, 2025 | Denton |
Fall (August), 2025 | Denton |
Spring (January), 2026 | Denton |
May, 2026 | Denton |
6.0
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TOEFL Internet based overall score: 79.0