About the course
Studying marketing provides students with the basis to understand the art of developing, communicating, and delivering an offering that consumers find attractive. The goal of marketing is to persuade, earn, and keep customers, clients and partners through carefully articulating the value of your product or service. Studying marketing develops creativity, strategic problem solving, and a deep understanding of consumer behavior and motivation. After graduating with an undergraduate degree, students typically begin their career in one of many specialized roles. Many students enter the workforce or progress in their positions. Others pursue an MBA with a focus in marketing or management. Thirty of the most popular positions for those who have majored in marketing are listed alphabetically below: Admissions Representative, Advertising Manager, Brand Manager, Chief Marketing Officer, Content Director, Creative Director, Database Marketing Manager, Digital Marketing Manager/Marketing Specialist, E-Commerce Manager/Specialist, Global Marketing Manager, Market Research Analyst, Marketing Assistant/Consultant/Manager/Director, Media Buyer/Manager, Product Manager, Promotions Manager, Public Relations Representative, Sales Agent - Ad and insurance, Sales Agent - Financial services, Sales Manager, Sales Rep - Non-technical products/Technical products/Wholesale & manufacturing, Social Media Manager, Sports Marketing, Account Executive. Scholarships - View all scholarships Internships
Start dates and prices
Course fees are indicative and should be used as a guide. Speak to a counsellor to get an accurate price.
Duration: 8 Semester(s)Fees: US$74,904
How to apply
Entry requirements for Cleveland State University - Shorelight
All secondary school records, including certificates. All school records should be submitted in the original language and should be accompanied by a certified English translation. Cumulative secondary school GPA equivalent to a 2.3 on the US grading scale for most programs. Students who have attended a US high school or secondary school in another country that follows the US high school curriculum must submit ACT or SAT scores. These students must submit a minimum total ACT score of 16, or a minimum old total SAT score of 770 (before March 1, 2016), or a minimum new total SAT score of 880 (after March 1, 2016). TOEFL iBT (Internet-Based): 78 and at least 17 in each section. TOEFL PBT (Paper-Based): 550. IELTS: 6.0 and at least 5.0 in each section.
English language requirements
6.0
Overall IELTS band score
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Practice and prepare
TOEFL Internet based overall score: 78.0
The next application deadline is 15 October 2023
Further information
Career outcomesIf you aren’t eligible for the above entry requirements, you might want to explore pathway options at Cleveland State University - Shorelight. If you want to find out more, please speak to our counsellors.
Pathway options to study at this institution
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