About the course

Robert Gordon University offers the only BA (Hons) Digital Marketing and Business Analytics degree in Scotland and equips you with the ability to design, manage and deliver analytics projects within a digital marketing context. You will gain the knowledge, creative and technical skills required to succeed in the increasingly digital and analytics-driven marketing environment. You will have the opportunity to actively participate in digital marketing and analytics industry projects, such as the Digital Marketing Agency and Business Analytics Project, where you will apply strategic digital marketing and analytics solutions to solve real-world briefs.

　　This course shares a common first year with BA (Hons) Digital Marketing. At the end of first year you can choose to study BA (Hons) Digital Marketing or BA (Hons) Digital Marketing with Business Analytics. Scholarships - View all scholarships Internships

　　

Start dates and prices

Course fees are indicative and should be used as a guide. Speak to a counsellor to get an accurate price.

　　Duration: 4 Year(s)Fees: GB£63,440

Intake	Location
Semester 1 (September), 2024	Aberdeen
Semester 1 (September), 2025	Aberdeen

　　

How to apply

Entry requirements for Robert Gordon University

SQA Higher: BBBC

　　GCE A Level: BCC

　　Irish Leaving Certificate Higher: H2H3H3H3

　　IB Diploma: 27

　　We welcome applications from those with equivalent qualifications to those stated, including SVQs/NVQs, access programmes and overseas qualifications. Applications from students with non-standard qualifications or work experience will be considered on an individual basis.

　　Applicants whose first language is not English should have an IELTS of 6.0 overall, with no component lower than 5.5, or an equivalent.

　　TOEFL iBT - 80 (Writing 17, Speaking 20, Listening 17, Reading 18)

　　

English language requirements

　　6.0

　　Overall IELTS band score

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　　About IELTS

　　Practice and prepare

　　TOEFL Internet based overall score: 80.0

　　

Application deadline:

This date isn’t available – speak to an IDP counsellor to get detailed information.

　　

Further information

Career outcomesIf you aren’t eligible for the above entry requirements, you might want to explore pathway options at Robert Gordon University. If you want to find out more, please speak to our counsellors.

　　Pathway options to study at this institution

　　

Reviews and rankings

World ranking

　　801st / 1250

　　THE World ranking92nd / 130

　　Complete University guide

　　

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